Is a home stager worth it?
If you’re preparing to sell your property, you’ve likely come across the term “home staging.” But is hiring a professional home stager truly worth the investment? Read on for more.
At By Design, we believe that understanding the value of staging can help you make an informed decision-and potentially boost both your sale price and speed.
What is home staging?
Home staging is the art of presenting your property in its best possible light to appeal to the widest range of potential buyers. This can involve anything from rearranging existing furniture and decluttering, to bringing in rented furnishings, artwork, and accessories. The goal is to help buyers visualise themselves living in the space, creating an emotional connection that can lead to quicker offers and higher sale prices.
Does home staging really work?
The numbers speak for themselves. According to the Home Staging Association UK, staged homes sell up to 73% faster than their unstaged counterparts. Recent data from Rightmove shows that professionally staged homes spend, on average, just 43 days on the market compared to 67 days for unstaged properties - a significant reduction that can save you weeks of stress and mortgage payments.
Not only do staged homes sell faster, but they also tend to achieve higher sale prices, with an average uplift of 5–10% reported by the Royal Institution of Chartered Surveyors (RICS).
What are the benefits?
- Faster sales: Staged homes spend significantly less time on the market.
- Higher offers: Properties often achieve 5–10% more than unstaged homes.
- Better first impressions: Staging helps buyers see the property’s full potential, both in person and online.
- Wider appeal: Neutral, stylish spaces attract more viewings and a broader range of buyers.
Is it worth it?
For most sellers, the potential return on investment far outweighs the initial cost. For example, a £300,000 home that sells for 5% more due to staging could net an extra £15,000-well above the typical staging fee. Even partial staging, focusing on key rooms like the living area, master bedroom, and kitchen, can make a noticeable difference.
Final thoughts
Home staging isn’t just for luxury homes - it’s a proven strategy for anyone looking to maximise their property’s value and minimise time on the market. If you’d like tailored advice or a recommendation for a trusted home stager, the By Design team is here to help you make your next move a success.
Image Credit: Lemon and Lime Interiors
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