Selling in January? Here is what you should be doing in December
Planning to sell a property in January is a strategy that many vendors consider carefully. Read on for our top tips to get your home ready for the new year.
The start of the year often brings renewed buyer interest, particularly among those who have spent the end of the previous year researching and planning their next move. To make the most of this period, there are several steps sellers can take during December to prepare effectively and avoid unnecessary delays.
Book professional photography early
Winter light is limited, and photography schedules fill quickly during this period. Booking a photographer in advance allows your property to be captured at its best, whether that is highlighting cosy interiors, showcasing architectural features, or capturing the surrounding environment on a crisp winter’s day. Quality imagery is crucial in generating interest when listings go live in January.
Focus on thoughtful staging
You do not need a complete redesign of your home, but small adjustments can make a significant difference. Clear surfaces, tidy rooms, and strategic furniture placement can make spaces feel more open and inviting. Warm lighting, a few seasonal touches, and thoughtful décor help create an atmosphere that appeals to buyers without being overly festive or distracting.
Prepare key documentation
Solicitors and buyers’ representatives often request details about planning permissions, building certificates, guarantees, and other property-related documents. Gathering these in advance ensures your sale can progress smoothly once an offer is made and reduces the risk of delays during the conveyancing process.
Choose the right estate agent
Selecting a professional agent who is proactive, understands your property, and is prepared to manage marketing and viewings from the outset will help maximise exposure and interest. Agents who plan ahead, pre-market discreetly to potential buyers, and manage negotiations efficiently can make a noticeable difference in how quickly and effectively your property sells.
Maintain presentation throughout December
Even if your property is not yet listed, keeping it clean, well-lit, and tidy ensures it is ready for early viewings or pre-launch appointments. Minor repairs, garden upkeep, and ensuring general functionality contribute to a positive impression for buyers and reinforce a sense of care and quality.
Summary
Selling in January requires careful preparation during December. By securing professional photography, staging your home appropriately, preparing necessary documentation, choosing the right agent, and maintaining your property’s presentation, you set the stage for a successful launch. Early preparation allows you to take advantage of the New Year surge in buyer interest while minimising potential obstacles, giving your property the best opportunity to attract serious buyers and achieve its full market potential.
If you are looking to market your home in the new year, get in touch with By Design today to get ahead of the market.
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