Discover why new year could be the perfect time to sell your property
If you have a house move on your to-do list for 2023, you may think that you will spend the first few months of the year getting your property ready for sale and plan to market in the spring.
It seems that in January, everywhere you look, there is the New Year New You message. Whether this is a new health and fitness regime, Dry January, Veganuary, or resolutions of your own making, we all seem to be setting goals for the years and making plans to be and do better.
If you have a house move on your to-do list for 2023, you may think that you will spend the first few months of the year getting your property ready for sale and plan to market in the spring.
There has always been the thought that the property market is seasonal, being quiet through winter and then reawakening in the spring. It could be because the gardens are filled with flowers, colour and interest. Properties look nicer in sunny weather with a blue sky as the backdrop. And days spent viewing properties will always be more pleasant in warmer weather rather than being battered by the elements.
But if you follow these market trends faithfully, listing your property for sale when everyone does, you could lose impact with your launch to the market. Your property is in the mix with all of the other new instructions, fighting for the attention of buyers.
Wouldn't it be better to have a clear run for your property sale? To be on the market at a time when there is less competition?
Indeed, consider what schedule property searchers are on. They are not waiting until spring to start looking at properties for sale. If they are considering buying a property in 2023, that search begins before the new year. In fact, Rightmove reports a considerable increase in traffic to their site each Boxing Day as property searchers get curious in the quiet time after the excitement of Christmas is over.
Surely you would have more interest which should subsequently lead to higher offers if there were fewer properties for viewers to look at. It is the simple concept of supply and demand. According to the statistics, the buyers are there, but sellers generally wait until spring to market their properties for sale. Then there are fewer properties available when the buyers initially start to search.
How can you use this information to your advantage?
You could spend the early part of the year preparing yourself and then list your property for sale earlier in the new year BEFORE spring sprung. You would beat the competition and make sure that when someone begins searching for a property to buy (which studies show they start to do at the very beginning of the year, not spring), they see your property!
